The moment you decide to sell your home, you are bombarded with advice.  Although well intentioned, this advice can often be confusing.  So, how do you price your property correctly?

Do your research; attend open homes in your area.  Search comparable properties on the internet, both sold and currently on the market.  Know your competition.   Once you've done your research, decide where your property sits by comparison.  Be honest with yourself.

There are 3 prices to consider;

1. Comparable prices in the area

2. Mathematical, and;

3. Emotional.

As the Seller, you are the only one with an emotional attachment to your house, meaning you are at a real risk of being stuck on the 3rd calculation, whilst Buyers work mostly on the first 2 calculations.

When you first come to the market, it is prime selling time.  It's like presenting a hot loaf of bread straight from the oven. What happens next depends on the packaging and presentation, along with how it is priced when compared to the competition.  If priced correctly, it is usually sold quickly as it creates interest immediately.  The key to success is getting it right from the start. Together with your agent, ascertain the current market value, then ensure your property enters the market with an informed and strong price.

Remember, you can't sell a Mini to buy a Ferrari.  The same applies to your property.